|
Click on highlighted titles to read them.
Pellucid-Edgehill Consulting pass 500,000 facility unique customer records analyzed using Customer Franchise Analysis tool!
Test Your Golf Industry IQ!
This week’s trivia question: Expanding the female golfer base represents the single biggest opportunity
for rounds and revenue growth for the industry (True or False?)
Answer>>
05/05 – Pellucid grows in stagnant golf economy
06/05 – PGA
Magazine, "The Supply Side" (PDF)
Jim Koppenhaver interviewed and Q&A insert as industry expert panelist
on how understanding golf consumer fundamentals will help facilities win share-of-golfer
battle
03/05 – Sports Illustrated, short column: “When
It Comes To Keeping Score, the golf industry could learn a lot
from golfers"
Jim Koppenhaver opinion article written for Sports Illustrated on
historical efforts to maintain the perception of industry health in the face
of declining fundamentals facts
03/05 – SuperNews, State-of-the-industry session: “Think
Tank-Industry Professionals voice opinions, concerns on future
of golf” Jim Koppenhaver comments as participant in industry experts panel on current
trends and the moderate-term future and projections for the golf consumer base,
supply/demand and economic health for owner/operators
02/05 – Golfweek, " Gone are the go-go years" by
Brad Klein
Golfweek writer’s interpretation and perspective on facts
presented by Jim Koppenhaver and Colin Hegarty of Golf Research Group in presentation
during the PGA Merchandising Show on Golf Industry Trends and Projections
02/05 – Golfweek, "Feeling the Squeeze" by Martin Kaufmann
Golfweek writer’s assessment on pricing compression impact
on equipment manufacturers, Jim Koppenhaver quoted on current and future consumer
behavior
02/05 – Golfweek, “NGF Golf Industry in uncomfortable
equilibrium” by Mike Mazur
Golfweek writer’s interpretation on NGF comments
regarding stabilization of industry, Jim Koppenhaver quoted on
what’s missing in stabilization declaration
01/05 – Golf Inc., "Golf’s Data Dilemma" by
Jim Dunlap
Golf Inc. Editor-in-chief article decrying historical
lack of consistent and credible information in the golf industry
and Pellucid’s role providing a unique perspective as
well as competitive presence driving reform through existing
providers
|