Outside the Ropes Newsletter (OtR)
Pellucid's 300+ paying subscriber base use our industry observations, information and insight to be knowledgeable about industry issues and aware of how those influences may impact their individual businesses. OtR subscribers tend to be independent thinkers who desire fact-based and balanced discussions of key issues rather than rosy predictions or the-sky-is-falling pessimism. In a golf industry largely unmarred by progress for over 100 years, Outside the Ropes is required reading for those who believe that "insanity is defined as continuing to do the same thing over and over and expecting different results."
A monthly, 6-8 page e-newsletter which offers a mix of analyses, observations and opinions on a wide range of topics annually such as:
- NGCOA Decision on 3rd Party Tee Time Marketing: Never Mind
- Golf Participation - Definitely not "Stabilizing"
- Is Favorable Spring Weather Make-or-Break for the Golf Equipment Segment?
- Municipal Golf - Hold, Fold or Double Down?
- Golf Industry Associations - The "Haves" and "Have Nots"
- 2015 PGA Show - Adjusting to the Industry "New Normal"
Digital newsletter, 6-8 pages each edition, delivered via email to subscribers on a monthly basis. Often includes supporting tables and graphs for fact foundation supporting Pellucid's insights and interpretations. Subscribers also have web-based access to historical archives (70+ articles, 5+ yrs) via password-protected section of Pellucid's website
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Annual subscription: $250
Multi-user subscriptions available at discounted rates. Perfect for large companies, management companies, and to use as gifts to clients
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